Sales & Marketing
It may be a reflection of uncertain times, or that companies are not willing to move their key staff out of existing establised areas into new, untested ventures.
The result is that many of our newer Interim Members are coming from this sector. Specialists in CRM and Strategic web initiatives, who have the experience to manage campaigns, the knowledge to lead technical teams and the thrust to deliver results, will be sought after.
The IIM resources in our Knowledge and CPD centre may help you access information, training and contacts more quickly. Let us know if there’s anything you think we could add. You may download any of the articles or material for your own use or to help transfer skills and knowledge to your customer.
Tools, models and guides
Porter’s five forces
It’s not about you
Books Recommend a book
Sales and marketing Links:
DMA Direct Marketing Association
CIM Chartered Institute of Marketing
ISMM Institute of Sales and Marketing Management
Spearhead Training, 25% discount for IIM members (membership number required)
Account Management Course duration: 3 Days Book Online More info
Advanced Sales Skills Course duration: 2 Days Book Online More info
Essential Sales Skills Course duration: 3 Days Book Online More info
Introduction To Marketing Course duration: 3 Days Book Online More info
Introduction to Selling Course duration: 2 Days Book Online More info
Sales Negotiation Skills Course duration: 3 Days Book Online More info
Telephone Sales Course duration: 1 Day Book Online More info
Winning Your Next Assignment Course duration: 1 Day Book Online More info
Managing the Sales Force
19 to the Dozen – Web developers
Starweb Innovations – Web developers